PUMA x BRADLEY THEODORE
PRODUCT OVERVIEW
Street artist turned art world sensation Bradley Theodore has made a name for himself through his energetic, distinctive designs and vibrant use of color. In our second collaboration with him, we shot in a studio in London and had Bradley take over the walls with his hand-painted symbols like skulls, hearts, and hashtags that reference today’s culture of representation and communication. We had the models pose in front of the artwork in his collection to show how his designs came to life.
MY WORK
Brought Bradley Theodore’s vision to life by creating a concept around his artwork. Choose the photographer, models and art directed on set in London. The images of the women model were done at a later date and designed to retroactively fit the rest of the images.
Photographer: Shingi